Don’t be a Social Media dummy. Get SMART.
December 18,2017
Like any important project you need a S.M.A.R.T. Goal model. This is #10, the last in our blog our series on How to Amplify Your Social Power, but ce...
Tag Archive: Social Power
Without this key supplement, you could be a Social Media weakling
December 14,2017
Generally speaking, email is a more personal form of communication, more of a direct connection and (hopefully) a more thoughtful, considered engageme...
Reach out, Reach out, Reach out. (Frequency matters)
December 8,2017
Sting’s messaging strategy had it all wrong. He sent a message in a bottle, and loneliness ensued, and a broken heart. He only had hope to keep him ...
Corporate-Speak kills your credibility. Be real and authentic.
December 4,2017
If there’s anything to learn about communicating with people, especially on social media, it’s to keep it real. Not to be tight and corporate, wit...
Know your audience, pick the best time to post
November 30,2017
Use analytics and statistics to narrow down which post times get read. Speak to the audience with content they understand, and resonate with. In the g...
Know what questions are being asked – and answer them expertly!
November 15,2017
We touched on this in the last blog post, #3 How content marketing helps engage candidates at scale: Answer the questions that your candidates/custome...
